Marketing

“Oui Pub”: What is the balance between a paper prospectus and a digital prospectus?

“Oui Pub”: What is the balance between a paper prospectus and a digital prospectus?

The OUI PUB experiment has started in several French departments, forcing retailers to rethink their paper prospectus distribution strategy. 7 years after the Paris Agreement in favor of ecological transition, it is time to implement the “Climate and Resilience” law and launch the “Oui Pub” experiment. It starts in about fifteen cities and covers an …

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M6 Unlimited and Wild Buzz Anime Digital Network Agency – “One Piece 1000' Fest”

M6 Unlimited and Wild Buzz Anime Digital Network Agency – “One Piece 1000′ Fest”

“One Piece 1000’Fest” Anime Digital Network (ADN), a platform specializing in Japanese animated series and feature films, wanted to create an event around the worldwide distribution of 1000e episode of One piece. In order to bring together the community in search of powerful experiences, an augmented reality treasure hunt was conceived through a dedicated application. …

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"The perfect alliance between digital marketing and data science, Artefact supports advertisers in designing the customer experience of tomorrow by relying on new technologies."

“The perfect alliance between digital marketing and data science, Artefact supports advertisers in designing the customer experience of tomorrow by relying on new technologies.”

What are the main specificities of the Artifact? Thomas Quelin: Artefact is a new generation digital agency that brings together under one banner business, marketing and creative profiles and expertise in data analysis to help advertisers design innovative campaigns that generate ROI, across all SEA, paid channels. Social, programmatic, CRM and retail, a digital channel …

“The perfect alliance between digital marketing and data science, Artefact supports advertisers in designing the customer experience of tomorrow by relying on new technologies.” Read More »